Adobe embeds agentic AI workflows across Creative Cloud, shifting from media generation to production orchestration

For AI system architects, the value of a creative agent lies not just in a native application UI, but in its extensibility.
9to5Mac

Adobe expands Firefly capabilities, extends agentic tools to Creative Cloud apps

Adobe is out with a massive update to its suite of creative agents today, including new Firefly capabilities and agentic features across several Creative Cloud apps. Here are the details. Adobe ...
martech

More consumers using genAI tools to research purchases: Adobe

Get traffic data and keyword intel on competitors instantly. Adobe’s first report on traffic from generative AI interfaces found a surge in traffic to U.S. retail sites over the holiday season, and ...

Disney’s Imagineering Arm Using Adobe’s Firefly AI Models for Park Designs

Disney's Imagineering Research & Development unit is using Adobe’s Firefly Foundry to help Imagineers design and visualize ...

Adobe survey: AI is helping creators grow, but not without tradeoffs

Adobe published its 2026 Creators’ Toolkit Report report today showing that creators are increasingly embracing creative AI, ...