Uber and Lyft have been using black-box, AI-driven pricing tactics to sell virtually identical rides at vastly different price points – and even offer fake discounts to entice customers, a stunning ...

Consumer Reports found Uber and Lyft use algorithmic pricing to give different consumers very different prices for the same ...

Uber CEO Dara Khosrowshahi talks about adding the company's first chief operating officer since 2019 and trying to get ...

"If you use both (Uber and Lyft) interchangeably, consider a flat-rate cash back card that will give you more back on your ...

Have you ever missed an appointment because you didn’t have a ride? Or wanted to attend an event but preferred not to drive? Confident use of a rideshare service might be the answer. Sign up for the ...

Uber recently filed a patent application for a system that would leverage artificial intelligence (AI) and machine learning to match potential riders and drivers based on predictions of customers’ ...

AI is getting expensive. As a result, for some workers, the days of asking endless questions to chatbots may be numbered. To combat costs, companies have started to set limits on the amount of AI ...

Uber is taking its drivers for a ride. The ride-hailing giant – a major cause of NYC’s gridlocked streets and among the biggest supporters and beneficiaries of Gov. Hochul’s congestion-pricing scheme ...

Uber Freight founder Lior Ron talks about what artifiicial intelligence means for logistics during the Deliver conference for shipper customers. Two years ago, Uber Freight bought third-party ...

Uber Australia has made a massive call following a successful trial and customer demand for the rideshare giant to introduce this option.